Launching a direct-to-consumer (DTC) brand is exhilarating—and overwhelming. Between product development, marketing strategy, and operational logistics, it's easy to overlook critical elements that can make or break your launch.

Local SEO can make or break your business's online visibility. When done right, it puts your business in front of customers actively searching for your products or services in your area. But even small mistakes can cause your business to disappear from local search results, costing you valuable customers every single day.